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MotherLand Maternity Blog

We hope you enjoy reading our maternity fashion blog. Our aim is provide a great range of affordable maternity clothes to pregnant bellies everywhere. We want to provide you with maternity fashion tips and ideas to help you mix and match your maternity clothes to strech your budget further. We hope you feel stylish and beautiful during this amazing time of your life.

01
Dec
2012

Maternity Style

Maternity fashion has come a long way in the last 5 years and pregnant women are now spoilt for choice. There is a vast array of maternity fashion available to purchase online so you don't have to compromise on style as your bump grows bigger. During the first trimester many women can continue to wear their regular clothes, however as you enter the second and third trimester of your pregnancy you will probably feel more comfortable and stylish wearing maternity clothes. Maternity clothes are designed to cater to your changing shape throughout your pregancy. Maternity clothes are designed to stretch where necessary but mainatin their shape around your sholuders, arms and legs. 

When purchasing casual maternity tops and maternity dresses choosing good quality, stretchy fabris will help keep you cool and comfortable. Maternity maxi dresses are a popular choice for pregnant women, especially during warmer weather. A narrow cut made from stretchy fabric will flatter your bump and keep you feeling comfortable as well as stylish. Maternity tanks and tee's that finish at your hips or beyond are much more flattering than shorter tops and side ruching draws the fabric in under your belly and around your hips.

If you are planning to attend a special occassion during your pregnancy you will feel beautiful if you choose a flattering evening maternity outfit. Empire-line evening maternity dresses and tops are a great choice. They drop just below the bust line and flatter your shape beautufully, giving your bump and bust great definition. V-neck and scoop necklines are also very flattering as are fabrics that drape over your belly.

Australians love denim jeans so most of us will appreciate an amazing pair of maternity jeans when we are pregnant. Avoid baggy maternity jeans and choose maternity jeans with a straight, skinny or bootleg cut to balance out the top half of your body. Maternity jeans can be dressed up or down and look great with maternity tanks, tee's and tunics.

From the girls at Motherland, we hope you enjoy a sylish pregnancy and enjoy exploring your maternity style. Mix and match your maternity clothes with regular items - jackets and accessories - from your wardrobe. Our tip of the day is to choose maternity pyjamas and casual maternity tee's that are also designed for breastfeeding as they come in handy once your baby is born. MotherLand stock an affordable range of maternity clothes that you can purchase online now. We also stock breastfeeding tops, dresses and pyjamas which add convenience if you are breastfeeding when your beautiful baby arrives !   

18
Apr
2012

Mother's Day Gifts

With Mother’s Day just around the corner, what better gift to give an expecting mum than a gift from the MotherLand range. If you’re an expecting mum, whether it’s your first, second, third or fourth pregnancy the anticipation of the arrival of your new baby is a very exciting and special time to cherish. With so much time spent focusing on the preparation for your new baby we sometimes forget to put ourselves first and hesitate at spending money on clothes that we may think have a limited time use. 

The range at Motherland Maternity has been meticulously designed using excellent quality fabrics that allow room to grow and are also suitable to be worn post pregnancy. Not only is the Motherland range modern and fashionable, it’s also very affordable and won’t break the budget. Motherland offers an extensive range including; maternity cargo pants, maternity leggings, maternity office pants, maternity dresses, maternity jeans, maternity shorts, maternity and breastfeeding tops, nappy bags and so much more, the options are endless.

With so much time spent at home, especially in the early days, maternity and breastfeeding pyjamas and nightie’s are an essential purchase for any Mum. Alternatively if you’re having a night out, MotherLand also offers a range of glamorous maternity dresses to make you feel special for a night out.

If you are looking for a Mother’s Day gift for either an expecting mum or a mum with a newborn, give the gift of choice with a MotherLand Gift Voucher.

To all the mums out there, relax and enjoy the day. Take time to spoil yourself and give yourself a well deserved break. Happy Mother’s Day from MotherLand!
16
Apr
2012

Maternity Fashion

Maternity fashion has come a long way in the last decade. Pregnant women can now look effortlessly stylish and are spoilt for choice when it comes to maternity fashion. The concept of MotherLand is to provide stylish maternity clothes to pregnant women everywhere at affordable prices.

Why should I purchase maternity clothes ? - Kristen and I started MotherLand Maternity with a clear goal in mind - to provide affordable maternity clothes that are stylish, comfortable and up to date with the latest trends. Maternity clothes are designed specifically to cater to your growing belly and your changing shape throughout your pregnancy and beyond.

Can't I just wear larger sizes in regular clothes ? - You can, however, larger sizes in regular clothing will look big everywhere, not just in your belly area. Maternity clothes are designed to allow room for your expanding bump whilst still fitting you nicely across your shoulders and hips. Maternity clothes will ensure that you look stylish and chic, stretching in the belly whilst fitting your body nicely everywhere else. Maternity clothing is also a lot more comfortable than oversizes regular clothing which is really important during pregnancy, especially in the later months.

When will I need to start wearing maternity clothes ? - You will probably start noticing that your regular clothes are starting to feel a bit tight somewhere between 15 and 18 weeks into your first pregnancy. This can be much earlier for subsequent pregnancies. I started wearing maternity clothes when I was 18 weeks pregnant for my first pregnancy, 15 weeks for my second pregnancy and just 13 weeks for my third pregnancy.

What are the best fabrics to wear when I am pregnant ? - We suggest that you purchase maternity clothes made from stretchy, breathable fabrics that will cater to your changing shape and keep you cool. A good quality cotton or bamboo jersey is a great choice for casual maternity clothes such as tee's, tanks, maternity leggings and casual maternity dresses such as wrap dresses. Maternity pyjamas made from a stretchy cotton or bamboo jersey that will stretch over your growing belly, and then regain their shape are also a great choice. MotherLand stocks an extensive range of evening maternity wear made from more dressy fabrics such as satin/ spandex and polyester/ spandex  which are good choices for evening maternity dresses and tops.

Should I purchase breastfeeding clothes ? - Breastfeeding tops, dresses and sleepwear will allow you to breastfeed comfortably and discreetly which is especially convenient in public places. They are also very convenient during your hospiatl stay when medical staff and visitors are contantly visiting. I loved my breastfeeding pyjamas for late night and early morning feeds. My friend once said to me ' now that I have tried breastfeeding clothes I couldn't live withou them '. Breasfeeding clothes offer convenience, allowing you to breastfeed discreetly without exposing your breasts and belly. Breastfeeding clothes made from cotton jersey or bamboo jersey will keep you cooler and they are more effective at absorbing moisture than synthetic fabrics. 

What are your best selling maternity clothing items ? -  MotherLand has quickly become a popular shopping destination for pregnant and breastfeeding mums. Our maternity sleepwear and our maternity evening dresses are very popular. Our most popular individual styles in our maternity clothing range are our versatile maternity pants, our maternity wrap dresses, army green maternity cargo pants, essential maternity abd breastfeeding tee's, hot maternity jeans, polka dot maternity and breastfeeding pyjamas and our 10 way maxi dress.

MotherLand is expanding rapidly as pregnant women everywhere are discovering that maternity clothes can be affordable whilst still being stylish and trendy. Our maternity clothes are made from great quality, stretchy fabrics designed to cater perfectly to your changing shape throughout your pregnancy and beyond. 

08
Apr
2012

Maternity Fashion

Congratulations on your pregnancy ! Chances are that if you are reading this blog you have a baby on the way or a planning a pregnancy soon. We hope you have a lot of fun dressing up your bump during your pregnancy. Here are a few maternity fashion tips to help you extend your maternity clothing wardrobe and your budget further.

Maternity Tops - We recommend that you purchase some comfortable casual maternity tanks and tee's for those hot summer days during your pregnancy. As comfort is paramount during your pregnancy choosing maternity tee's that are made from natural fibres will help keep you feeling cooler, and as natural fibres absorb moisture a lot more effectively, you will ultimately feel a lot more comfortable during the warmer weather. Maternity tanks and tee's made from a stretchy cotton jersey or bamboo fabric are a great choice. You can easily mix and match them with your favourite pair of maternity jeans, shorts or maternity leggins. A light maternity tank is also a good choice to keep you nice and cool during your pregnancy if you are exercising.

If you are planning to breasfeed your baby choosing tops that are also designed for this purpose will allow you to save some money. Breastfeeding tops are very convenient for new mums on the run and will allow you to breastfeed discreetly in public places or when you have visitors dropping by.

Maternity Tunics - Maternity tunics with loud and colourful patterns will brighten up your bump. They look casually chic when paired with maternity jeans or maternity leggins. In winter they look great with a long sleeve maternity top underneath - they can be dresses up or down to suit the ocassion. Maternity tunics are also a good choice during the post pregnancy months whilst you are regaining your pre pregnancy shape.

Maternity Jeans - There is no doubt that most Australians love a comfortable, great looking pair of denim jeans. There is no reason why you should sacrifice your love of denim jeans during pregnancy. We recommend that you choose at least one pair of comfortable, sassy maternity jeans to wear throughout your pregnancy. Your maternity jeans will transcend seasons and looks as you mix and match them with your maternity tee's and tunics - you can dress them up with a cute pair of heels or boots or pair them with flats for casual outings.

Maternity Wrap Dresses -  Maternity wrap dresses are a versatile maternity fashion item. They can be dresses up or down and are suitable for the office. Short sleeve maternity wrap dresses can be worn with a long sleeve maternity top or turtleneck underneath during winter and can also be worn with leggings and boots.

Maternity Cargo Pants - Maternity cargo pants paired with a maternity tank or tee are perfect for casual summer outings during your pregnancy. If the weather is cooler you can wear them with a long sleeve maternity top or jumper. 

Maternity Trench Coat - MotherLands maternity trenchcoat is a winner with the fashion editors at Cosmopolitan pregnancy and is our most popular item purchased internationally. A maternity trench looks great with jeans or over any maternity outfit. It will give you a chic, stylish look.

Maternity Belly Bands - Maternity belly bands are designed to extend the life of your regular pants and jeans once you discover you are pregnant. They are also useful for creating a layered look by extending the length of regular tops. They are also suitable to be worn as a boob tube on those long hot summer days when you are lazing aroung the house during your pregnancy. You can also use belly bands when you are breastfeeding, instead of a bra, to hold breast pads in place.

Maternity Sleepwear - A comfortable pair of maternity pyjamas or a maternity nightie is definately worth paying for. Once you have a comfortable pair of maternity pyjamas you will wonder how you lived without them. A basic maternity nightie, such as our basic maternity and breastfeeding nightie, is a good choice for the labour ward. A lightweight pair of maternity and breastfeeding pyjamas will increase your comfort at night and keep you cool. Maternity and breastfeeding sleepwear made from breathable, stretchy fabrics, such as a good quality cotton or bamboo jersey, will keep you comfortable when you are breastfeeding, a time when your body tempreature rises. These fabrics are also more efficient than synthetic fabrics at absorbing moisture. 

Don't forget to pack some maternity and breastfeeding sleepwear in your hospital bag. MotherLand stocks a trendy, comfortable range of affordable maternity and breastfeeding pyjmas and nighties which make a great gift for your favourite mum to be.

The girls at MotherLand wish you the very best during your pregnancy. MotherLand is dedicated to providing a trendy range of affordable maternity clothes for mums to be everywhere ! 

 

11
Feb
2012

How Do I Know What Size Maternity Clothes To Buy?

There is no exact formula for properly gauging what size your new body will grow into eventually, but it may help to know that most maternity designers size their collections to match pre-pregnancy sizing. 

MotherLand makes choosing your correct size even easier by displaying a size chart and measurements with instructions to ensure the best fit.  

The extensive range of maternity and breastfeeding clothes at MotherLand has undergone rigorous fit testing to ensure comfort and durability is equally as important as style and modern design.

The MotherLand range is designed using high quality soft and stretchy fabric that allows plenty of room to grow and move, without feeling uncomfortable and restrictive. Many of the MotherLand maternity pants feature a soft belly band style top which can be worn over the belly or folded down underneath, which is the perfect style for growing bellies.

Their affordable range comes in sizes 6-24 and also includes everything from maternity jeans, maternity tops, maternity dresses, maternity pyjamas as well as breastfeeding wear, evening wear and much much more. 

Check our MotherLand’s online shop today at www.motherland.com.au
01
Feb
2012

How Can I Still Dress Professional Whilst I'm Pregnant

Just because you’re pregnant doesn’t mean you have to dress in baggy loose and outdated maternity clothes. Nor should you feel like you need to hide your growing bump in fear it’s no longer a professional image. 

Celebrate and embrace your changing shape by dressing in stylish and comfortable maternity clothes that flatter and accentuate your beautiful belly.

Motherland offers an extremely affordable and stylish collection of maternity pants, maternity dresses, maternity skirts, maternity and breastfeeding wear that is suitable for the office, day time and special occasions. 

Exclusive to MotherLand are our most popular ‘Versatile Maternity Pants’, ideal pants for the office.
MotherLand’s extensive range of maternity office wear will have you looking professional and ready for work, without compromising on comfort and style. Best of all about the MotherLand range, is the affordable prices and easy to purchase online.
28
Jan
2012

Maternity Clothing Sale

Now is the perfect time to purchase some stylish, affordable maternity clothes to dress up your bump. MotherLand Maternity is having a huge maternity clothing summer sale. We are extending our sale until the end of February as it has been such a success. We have reduced our maternity tops, maternity cargo pants, maternity dresses and maternity tanks by up to 50%. We pride ourselves on offering a stylish range of affordable maternity clothing and we are now discounting our maternity fashion range further during February. Our new summer maternity and breastfeeding sleepwear range has just arrived and we have reduced the prices by 25% during February.  Our maternity and breastfeeding pyjamas are made from beautiful quality fabrics. We have discounted our cotton jersey maternity and breastfeeding nightie as well as our luxurious bamboo jersey maternity and breastfeeding nightie.

MotherLands' evening maternity dress range will also be available to purchase online from February 5th. Our gorgeous range of evening maternity dresses are available in sizes 8 through to 24 in mosy styles. If you have a wedding to attend or a specail ocassion during your pregnancy you are sure to find the perfect evening maternity dress to flatter your bump. All of our eveing maternity dresses are designed to look fabulous post pregnancy as well. MotherLand is looking forward to a fabulous year in 2012 as we continue to dress pregnant bellies throughout Australia and the rest of the world. If you have been searching for a stylish range of affordable maternity clothes then look no further. We also stock an extensive range of maternity clothes that are also designed for breastfeeding. 

 

21
Jan
2012

Feel Good Throughout Your Pregnancy

Although you may be experiencing some typical pregnancy symtoms such as morning sickness during your pregnancy, there are some things that you can do to help yourself look and feel your best throughout your pregnancy. Drinking plenty of water, engaging in regular light exercise, eating a healthy diet, getting plenty of rest and pampering yourself from time to time will help. 

I loved taking walks along the beach and yoga classes throughout my pregnancy. They helped relax me and allowed me to reap the benefits of exercise. Light exercise throughout your pregnancy will also help you regain your pre pregnancy body after the birth of your baby more easily. When exercising during your pregnancy be sure to choose maternity clothes made from soft, stretchy fabrics that will move with your body and regain their shape afterwards. Maternity leggings made from cotton jersey or bamboo jersey fabrics are a great choice. You can pair them with maternity tanks suitable for exercise. A comfortable maternity hoodie is a great choice for warming up and down. Some maternity leggings have a soft elastic waist and are designed to be worn over your growing bump, whilst other maternity leggings are low cut and designed to be worn under your belly. You can then pair your maternity leggins with long maternity tops to stretch your maternity clothing budget further. Choosing maternity clothes that you can mix and match will extend your maternity fashion wardrobe further and save you money.

13
Jan
2012

Your Post Pregnancy Body

 

I was flicking through some magazines on the weekend and came across some photos of some celebrity mums looking fantastic in bikin's just a few months after giving birth. I sat there wondering how they did it - hours a day in the gym (a bit diffcult with a newborn baby), great genes or some fancy photoshopping. Maybe I was just feeling a bit envious ..... either way, it takes most of us a while to regain our pre-pregnancy bodies after giving birth. It took me about 5 months after my first baby, about 10 months after my second baby and I am still working on it 2 years after the birth of my third baby. Although I am back to my pre-pregnancy clothing size I do have to choose clothing styles that hide my muffin top.

For this reason, the MotherLand maternity clothing range has been designed with the post pregnancy body in mind. Our maternity clothing range is designed to cater to the changing shape of your body during pregnancy and also look great after your baby is born. Our maternity wrap dresses, evening maternity dresses and maternity sleepwear all look great post pregnancy too. Our maternity pants are available in a few different designs. Some have adjustable waistbands, others have belly bands attatched that can be worn over your bump or folded down and worn underneath, whilst others have a wide elasticwaistband that sits comfortably under your belly - all of which are suitable to be worn post pregnancy. 

 

 

12
Jan
2012

What's Your Maternity Clothing Style ?

Being pregnant can be a great excuse to experiment with fashion while you have fun dressing up your bump. We asked one of our customers to tell us about their maternity clothing style ....... I loved dressing up my bump during all of my pregnancies. I chose maternity dresses that I could dress up or down to stretch my maternity clothing budget further. I also felt more daring with my maternity clothes feeling great in more feminine styles, adding a few more frills than I would normally wear and I loved wearing bold, bright colours. I also chose maternity clothes that I thought would be suitable to wear post pregnancy as I knew it would take a while to regain my post pregnancy shape. I had an overwhelming desire to dress up my bump.

I purchased 2 pairs of maternity jeans. Jeans are such a staple in most peoples wardrobes so a great pair of comfortable maternity jeans are a must. I chose maternity jeans that had a belly band attached which I continued to wear for 3 or 4 moths after my baby was born. I just rolled the belly band down and they were really comfortable. I paired my maternity leggings with soft, stretchy maternity tanks and a maternity hoodie for exercising in and then wore them with long maternity tops and flats for shopping and casual outings. I also wore my maternity leggings under dresses with boots in winter. There are loads of ways to wear maternity leggings. I also transformed some of my summer maternity dresses into winter outfits by wearing a long sleeve maternity top underneath with my leggings and boots. My most versatile outfit was my short sleeve maternity wrap dress (which I still wear now). I wore it in summer with flats or heels and then I added a long sleeve turtleneck underneath in winter. I also bought a comfortable pair of maternity pyjamas which I really appreciated during my hospital stay when I was breastfeeding with guests dropping in.

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